Illustration and storytelling shine the spotlight on dark web abuse
Riskified hosted a webinar with speakers from Product Marketing, Data Analytics and Enterprise Growth who shared their industry insights to shine a light on the dark web, uncovering the policy abuse tactics and ideologies behind bad actors lurking in the shadows online.
I defined the visual language, created custom illustrations, and designed all promotional assets. I worked with the Motion Designer to create a captivating video for Fraud Week and in collaboration with the Product Marketing Manager, we brainstormed a way to increase engagement with the webinar by producing a glossary of must-know policy abuse terms in both infographic and social carousel form. These were shared with participants both before and after the event and was a great way for the team to meaningfully follow up with imortant leads.
Positive Reception
The unique combination of brand colors and creativity of the illustrations received high praise from internal teams and external attendees. The webinar event had great attendance resulting in follow up sessions for the ANZ region, hosted by Riskified's SVP of Data Science and Director of ANZ and Japan Sales.